All Case Studies
Strategic Opportunity Assessment
A large medical device company with multiple divisions needs strategic tools to assess enterprise-wide global project plans. These tools must assess the greatest areas of unmet need in a framework that can be applied to each division in the enterprise.
Product Use Mapping Strategy Research
A large medical device company needed to understand the changing requirements of drug delivery devices as clinical care transitions from the hospital to an at-home setting.
Product Development Decision Support – Connectivity for Software Based Medical Devices
A cardiovascular client with several divisions that supply software based products needed to understand best practices in connectivity.
Diagnostic System Product Configuration and Pricing Strategy
In the highly competitive world of clinical diagnostics, the Medi-Vantage team helped our client define their product strategy. We helped the client segment the market to understand their customer base and the unmet needs of each segment.
Adjacent Market Analysis for a Diagnostic Products Market Leader
For strategic purposes, our client was investigating the supply of products used during the biopsy and sample preparation process as possible adjacent market strategies.
Personalized Medicine/Companion Diagnostics Job Mapping Strategy Research
Our client, the manufacturer of companion diagnostic systems, was partnering with a biopharma company and needed to co-develop country-specific strategic roadmaps that would easily and efficiently enable treatment of patients for the indication.
Strategy Research – Practice Management Software
Medi-Vantage was approached by a client with a proprietary practice management software designed to assist anesthesiologists with the complex process of billing for inpatient procedures.
Due Diligence Support of an Acquisition
A large medical device company with multiple divisions was considering the acquisition of a UK based company with a product portfolio that would have applications in several divisions. They needed help forecasting in some markets and to gain a competitive assessment of market positioning and customer perceptions.