Change the way you look at medtech strategy consulting. Choose medical device experts with proven results in value creation, former employees of companies like BSX/MDT. Our Business: Medtech, diagnostics, healthcare IT marketing, business, product development strategy research. Multiple CEO References Prove How We Help Develop Market-Moving Global Health Solutions Operational Expertise Helped Medtech/Diagnostic companies clients develop more than $1 billion in new products. Read More → Broad Medical Specialty Experience Medtech strategy: 9/10 largest global medical companies. Read More → Innovation Specialists Helped research medtech product development in 7/7 top medical device categories. Read More → Consulting for every stage of Medtech Strategy and Product Development Click the circle under each stage of development to see the services Medi-Vantage offers. CONCEPT Whitespace Innovation Research Voice of the Customer Customer Needs Assessment Identify Unmet Needs Product-Use Mapping Market Assessment/Forecasting Marketing/Business Strategy Portfolio Analysis DEVELOPMENT Product Specifications & Prioritization Concept Testing Prototype Evaluation Human Factors Usability Testing (Formative) VALIDATION Prototype Evaluation Human Factors Usability Testing (Formative, Summative) SCALE UP Prototype Evaluation Limited Market Release Human Factors Usability Testing (Summative) Marketing Support for Start-Ups COMMERCIALIZATION Marketing Support for Start-Ups Lifecycle Management Product Launch Support Emerging Markets Launch Planning Product Positioning Pricing Strategy Commercialization Support Latest News07Dec Medical Device Executive Women – Working Hard for Advancement: Ready to Push Hard and Play Rough 0 Comments By comparing a survey of medtech executive women with findings from the EDGE study; The Progress of Women Executives in... Read More → 21Sep Maria Shepherd to Moderate Panel at J&J Depuy Synthes meeting October 5, 2016 in Raynham, MA 0 Comments HBA Boston is pleased to announce its first ever meeting at J&J in Raynham on October 5, 2016. Attached is... Read More → 29Jun Medi-Vantage President Authors Chapter: Global Medical Device Marketing Strategy 0 Comments Working closely with medtech regulatory colleagues is a key role for medical device marketing. “The question is: how can medtech... Read More → Join Our Newsletter Get free Medical Device + Diagnostics Strategies, Trends, & Statistics Please leave this field empty.